HDFC Life’s inclusive talent strategy under the DEI brand 'Celebrate YOU’ ensures trust, fairness, and respect for all. As evident from the growing gender ratio, the organization focuses on attracting, retaining, and supporting women throughout their lifecycle as HDFC lifers. While programs like Punar?gaman and #Myjobmyterms empower women to restart their careers on their terms, the Women Mentoring Circle helps them get support for reaching their full potential. The Maternity Transition Program helps women through pregnancy, surrogacy, and adoption. The organization has set up the Women in Insurance (WIN) ERG led by a senior male leader. Such endorsements by the leaders are the key to building an inclusive culture and allyship for women. The organization communicates on non- conscious bias, maintaining zero tolerance for discrimination or harassment against women.