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Digital Marketing Manager

Bruhat Insights
Location: Chennai, Experience: 8 years - 15 years
Posted On: 20-Oct-2021 | Last Date to Apply: 31-Jan-2022 | No: of Vacancies : 1 | CTC: 0 to 0 Lacs

Company Profile:

Bruhat is an AIHR Artificial Intelligence in HR company that utilizes artificial intelligence to make it easier for hiring corporates to not only effectively manage their people requirements but also obtain actionable insights to drive productivity and engagement

Job description:

Job Description

Accountabilities, responsibilities and main duties:

• Developing, executing, and governing marketing communications concepts and programs for engaging various stakeholders as per the business strategy.

• Working closely with business representatives, marketing, and sales for ensuring content alignment and feasibility of the concepts and programs.

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

• Maintaining our social media presence across all digital channels.

• Measuring and reporting on the performance of all digital marketing campaigns.

• Work towards achieving targets for Business Development and boosting sales.

• Identify trends and insights, and optimize spend and performance based on the insights.

• Brainstorm new and creative growth strategies and plan, execute, and measure experiments and conversion tests.

• Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.

Qualifications

• Excellent English writing skills, including creative writing for campaigns.

• Proven working experience in digital marketing, particularly within the industry.

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.

• Experience in optimizing landing pages and user funnels.

• Experience with A/B and multivariate experiments.

• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEMRush, ahrefs, GTM,etc.).

• Working knowledge of ad serving tools.

• Experience in setting up and optimizing PPC campaigns on all major search engines.

• Working knowledge of HTML, CSS, and JavaScript development and constraints.

 

Key Qualifications

Bachelors

Education

Any Bachelors Degree

Industry

Recruitment

Gender Preference:

Any

Job Type:

Full Time

Diversity Tags:

Not Applicable