Company Profile:

Aditya Birla Capital Limited (“ABCL”) is the holding company for the financial services businesses of the Aditya Birla Group. Through its subsidiaries/JVs, ABCL provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycle. Powered by over 50,000 employees, the businesses of ABCL have a nationwide reach with over 1,505 branches and more than 200,000 agents/channel partners along with several bank partner

Job description:

The purpose of this job is to acquire and grow the lending book for the Mid-Market segment for the assigned geography. The role entails both identification of newer customer segments, as well as strengthening existing customer relationships through continuous engagement and ensuring customer retention on the lending platform.

Key Aspects

1. The MM & WM function is engaged in funding short term, medium term and long-term working capital needs of Mid-Market via a suite of customized short and long tenured products.

2. While unit of sizing up the business is its loan book size, profitability and zero tolerance on delinquency are key business objectives.

3. Strong understanding of business finance, loan structuring methods and credit administration are key to building credibility with customers and gaining competitive advantage.

4. Understanding of local market patterns such as specific occupations/trade, industries at play, local financial and investment preferences and practices important to gain competitive advantage while structuring loans and identifying leads.

Key Challenges

1. Increase the market share in targeted locations against competition.

2. Constantly upgrade financial, know-how of self on loan structuring methods and business financials in order to build credibility with customers.

3. Stay abreast with the recent market trends and local market preferences and needs.

4. Ensure credit quality and carry out effective portfolio selection and pre-screening to minimize risk of NPAs.

5. To ensure complete safety of financed amount through post sanction surveillance by maintaining strong client relationships and monitoring collaterals.

Key Result Areas

Sales Growth 

 1.Driving pipeline funnel to achieve book size and market share.

2. Monitors local market trends and competitive offerings & identifies opportunities for business expansion for the region.

3. Ensures minimal client attrition through strong client engagement activities.

4. Engages with the investment bankers, chartered accountants and brokers in the for sourcing new business on a regular basis.

Client Acquisition& Relationship Management

 1. Acquisition of new clients

·2. Increases quantum of area business through strong focus on cross-selling initiatives & innovative product mixes.

Disbursal-Timely disbursement of the loans to customers with proper documentation

1. Coordinate with internal stakeholders to process the applications

2. Coordinate with internal teams and respond to their queries to ensure timely & accurate disbursal

Market Intelligence-Gather market intelligence towards evolving competitive business strategy, policies & processes

1. Gather market intelligence on a regular basis

2. Share the market intelligence with the Area Sales Manager

Portfolio quality, Profitability--Maintain quality of portfolio to minimize NPAs, Implement measures to ensure profitability

1. Track over-due account daily for the business

2. Intervene to ensure collection for initial overdue accounts on timely basis

Relationships: Describe the nature and purpose of most important contacts or relationship (except superior/team members) with individuals, departments, organizations inside and outside of the organization, that job is required to interact with in order to deliver the job objectives

1.     Area Sales Head

2.     Credit dept

3.     Operations dept

4.     ABG Companies