The role will drive all initiatives pertaining to medical education across India for Health care Professionals for Orthopedics business. It entails strategic development of medical education strategies in collaboration and alignment with Marketing and down to tactical course planning, design, and implementation of education courses and cadaveric programs. This includes work closely with the local commercial team and global education teams to drive key programs around product trainings, digital content creation and management and educational webinars/conferences.
Key Responsibilities
Medical education strategy
Development & implementation of Medical Education strategy
Annual Needs Assessment & Course Calendar by assessing the training needs of the customers
Develop the Meded budget
Understand the market dynamics, training requirement, country regulatory environment & competition offerings.
Partner with India Sales Management nationally to develop targeted strategies to execute field based educational programs/activities in alignment with business objectives
Customer Management
Responsible for developing close relationship with key customers across India for facilitating training & education course.
Liaise with faculty of consultancy agreement and payment for services
Assess the faculty & identify the right faculty for the course.
Content Development
Develop and execute high quality technology-focused programs, in-person as well as digital for various HCPs involved in Ortho patient care
Ability to get trained on Stryker products/Equipment’s and contribute in the content development of training courses for assigned business.
Develops and maintains high level of product category knowledge through staying current in published information, regional market contacts, surgeon interaction and educational meetings.
Work closely with the course conveners for developing the course content as per training need of the market
Compliance Protocols
Prepare and submit compliance documentation and act as liaison with Compliance department.
Raise HCP consultancy request, prepare & release consultancy agreements.
Pre & post event documentation as per compliance requirement.
Ensuring that all activities pertaining to training and educational met Compliance requirements
Work within the budget and limitations set by Compliance office.
Therapy Education includes Course planning and digital programs Management
Plan the course as per Need Assessment, select the training modality & execute the training.
Responsible for managing course logistics including vendor selection, location finalization, audio –video support and on site co-ordination.
Work closely with sales & marketing for alignment for training needs of surgeons.
Co-ordinate with different functions for arranging the instruments & other materials necessary for hands on training on plastic bones, cadavers, animal lab or others.
Responsible for closing the event with submission of documentations in the system, vendor payments & record keeping.
Contact and negotiate with external event management, hospitality and logistics vendors.
Develops methods to evaluate the effectiveness of courses and make recommendations for improvements or changes as necessary
Qualifications
Minimum education: Science Graduate with Management Degree/Post Graduation preferably in business or health-care related fields.
Minimum experience:
7+ years minimum experience in either sales or marketing in the medical devices industry
Strong Training and Education skills (Outcome based learning, structured training, digital education content development)
Excellent facilitation skills with diverse teams with demonstrated skills in problem identification and resolution
Excellent team player Ability to coach, train, mobilize and motivate colleagues
Outstanding verbal and written communication skills, including the ability to persuade, influence, negotiate and make formal presentations in meetings and training environments
Expected Behavior
Actively listens and responds to internal and external customers’ needs
Solves problems to serve customers
Operates with integrity, honesty and respect for people
Performs work to high standards of quality and safety
Continuously improve work products and processes
Learns new skills and applies them to job
Holds self-accountable for results
Demonstrates drive to achieve goals
Communicates effectively
Acts as a team player
Masters
MBA
Medical Education strategy,Customer Management,Content Development,Compliance Protocols,
Healthcare