Company Profile:

Job description:

·Drive lead generation funnel from awareness to interest to desire to action
·Drive the creation of marketing collateral including video production across various formats and mediums relevant to target customers.
·Drive distribution of relevant content to generate awareness, interest and action among the target audience.
·Researching new technologies in order to incorporate them into the company’s marketing strategy
·Creating reports that detail key metrics such as the number of leads generated by each campaign, so that the effectiveness of each campaign can be evaluated
·Managing marketing budgets and overseeing all aspects of a company’s marketing activities
·Monitoring industry trends in order to identify new opportunities for business growth
·Reporting on the performance of marketing campaigns in order to make adjustments to increase efficiency and effectiveness
·Coordinating with other members of the marketing department to develop and execute marketing campaigns